ateliertammam

A web log about putting decadence in a small sustainable package. www.tammam.co.uk

Tag: london

Flying South for the Winter

With our ten year anniversary now behind us and exciting couture-art projects afoot, the Atelier Tammam Boutique will close it’s doors until the spring on 30th November.

It’s time to fly south to warmer climes for a while, bespoke appointments will be limited until April and the cold winter months will be a time for the Tammam team to focus on creativity and new ventures, the Boutique will host 2 unique pop-ups while we are away. Hire services will still be available.

As a renowned and unique couturier we are often approached to dress celebrities.

Photography (c) Gabriela Dias / Fabiola Prado, Getty Images, Alexandria Hall

We’re always happy to loan our garments for high profile events (or hire samples out for private events) and we love to see them on wonderful successful, talented women, but as a rule we don’t “gift” or give freebies to anyone – very succinctly put by our wonderful Kim…

“We don’t gift, our gowns are worth thousands of pounds and take considerable time and skill to make, we are a small indie label so we just can’t afford to. We chose to invest in our supply chains, producers and quality, instead of marketing through gifting to women who can easily afford to buy our gowns anyway.”

We have, from the start, put people over profits, the Tammam label has always been independent and focussed on ensuring everyone in the process of creating our gowns is treated fairly – therefore we expect to be paid fairly for what we do too. This also means our prices are fair and reflective of the work involved in creation – our marketing budgets aren’t high and our margins are low – so the price our customers pay for a bespoke gown, styling service or ready to wear garment is realistic – you really do get what you pay for, including knowing the people who made it are happy!

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We do appreciate not all of our fans have haute couture budgets which is why we opened the Boutique to platform other amazing sustainable designers and offer eco ready to wear fashion to everyone. For bargain hunters and ethical fashion collectors – this November, to help us clear the showroom and make space for our winter guests, we are having a clear out sale event. All day on November 30th the Boutique will be open and everything must go. We’ll also have a first dibs event on the evening of the 29th – save the date and sign up to the Tammam Mailing list to be sure to be the first to hear when tickets are on sale.

We’re also hosting a life drawing, party outfit and gifts shopping event on Thursday 9th – very few tickets are left (access code TammamGuest), with delicious FAIR cocktails for all.

Yours in Fair Trade

Ms Tammam

 

FiLiArt

For the last few years I’ve been part of an incredible women’s rights charity, FiLiA (formerly Feminism in London). I am now their art curator and have been working away at putting on our biggest art show yet, next weekend 14th & 15th October, as part of the annual FiLiA conference.

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My recent explorations into textiles art, including One Dress are largely thanks to my involvement with FiLiArt.

This years show will be massive, with over 130 women artists showcasing work, an exhibition with paintings, photography, textiles mixed media and installations, curated rooms and performances.

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Just a few of the pieces available to view at FiLiArt 2017

 

The main exhibition will be open to the pubic both days of the event, with additional works available to view for conference ticket holders. Buy tickets here.

I hope to see you there!

Yours in sisterhood

Ms T

Team Tammam Spring 2017

Well it’s been a while since my last Web Log. It has been an exhilarating time at the Atelier and the One Dress project has been all consuming, with a fabulous trip to India, two successful Crowdfunder campaigns and work in progress showcases here and abroad, since my last post.

I’m very excited to introduce the wonderful Nyleeta, who will be taking over the Web Log while she is on placement with us over the summer months.

Yours in Sustainability

Ms Tammam

 

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The latest batch of Tammam interns met for the first time at an iconic London retail location to get to know each other and gain some insight into the world of high end fashion before the hard work of the next few weeks begins.

Every season the atelier offers placements to both technical studio and administrative students, to offer them invaluable work experience within the fashion industry.

 

Meet the team.

Appa, the ambitious Norwegian studying pattern design in Denmark.

She has great attention for detail and loves an organised work space, she is used to using advanced technology to design and create patterns but here at atelier Tammam she is gaining knowledge of how to create traditional manual patterns for haute couture.

Here she is analysing the structure of a ball gown.

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I am Nyleeta, described by my colleagues as “the diligent Brit” studying Fashion Management and marketing in London. I have been tasked over the next few months to write this blog for Tammam, as well as work on some of our upcoming events.

On our expedition, I fell in love with this beautiful gown and wanted to purchase it but the price tag said no.

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Katherine, the adventurous country girl from Oregon, soon to be studying at the Fashion institute of technology in New York, is a meticulous seamstress eager to learn the tricks of the trade from Ms Tammam.

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Tina, the unassuming Italian/ Lebanese fashionista, is studying fashion management and marketing in London.

She has an abstract way of viewing the world and aims to bring innovative ways to market the boutique during her placement.

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We gave ourselves the nickname, The Tammam Secret Agents because we spent the whole day looking at other designers gowns inside and out, as well as how they display them, and got many ideas to implement during our placements.

We all seemed to agree that the quality of the designer clothing we saw was not fair value for money and in comparison to the quality of the handmade gowns offered by atelier Tammam, there was no match.

I’m really excited for what the next few weeks have in store and I look forward to writing the next post.

love,

Nyleeta

 

One Dress

Where did the summer go?  The Atelier has been in a flurry of excitement for the past few weeks, working on a new project that will be launched at the FiLiArt show (which I’ve been joyfully co-curating) in December, .

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One Dress is a textiles art piece, symbolic of women’s voices – A single dress to be embroidered fully both in the UK and at fair trade units in India and Africa with words of equality and solidarity, chosen by people from around the world.

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The initial project is now 50% funded thanks to Arts Council UK. Be one of the very first to choose a word or sentence for the dress and support some positivity!

Read more in my latest weblog for Huffington Post.

But that’s not all! In order to counter Black Friday madness we’re holding a little, calm and conscious, soirée to open our festive pop-up shop of indie brands and eco designers. Get tickets here (includes mulled wine). The pop-up will be open until the 12th December, and new stock will be added throughout the sale. We’re promising perfect presents and glamorous party gowns from the best sustainable designers around.xmas.png

 

Yours in One Dress

Ms Tammam

 

Fair Fashion Month continues

Fashion week sped past like a sartorial whirlwind, and now we are preparing for an even more exciting event; Our upcoming trip to Washington DC and Los Angeles to collaborate and exhibit with renowned vegan artist, Dana Ellyn and showcase at the Moda360 event. With that, creating a couture wardrobe for Sian Berry, green candidate for London Mayor, a plethora of bridal orders and an ever increasing order book I’ve been buried under a pile of patterns, fabrics, scissors and fastenings. Pretty much tied to my cutting table…however I have managed to grab the Fairphone every day to take a snap of my eco outfit.

 

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Day sixteen back in an LBD (Little Bespoke Dress – available from the Atelier now and launching to the masses soon) in organic fair trade cotton – We made an LBD for Jenny Agutter last year. Worn here with Beyond Skin Brogues and a Wunderwerk cardigan.

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Day seventeen time for a treat at one of my favourite (vegetarian) eateries, Mildreds, who have opened a branch in Kings Cross, just five minutes away from the Atelier. (If you can’t find me at lunch time, you know where I’ll be). A distinct lack of mirrors meant I had to take this with the front camera on the Fairphone. Wearing a wonderful fair trade hand knitted jumper dress by, the no longer running label, Miksani and a Tammam Scarf. Still grateful to the fabulous Lamphane at Michael Van Clarke for my perfect hair cut.

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Saturday evening at home on day eighteen wearing a Tammam skirt in organic fair trade cotton, a Nancy Dee top and a hand printed scarf from India.

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A quick visit to the Atelier (on a Sunday!) during day nineteen, feeling inspired by the art deco wardrobe stuffed full of bridal gowns (including my vintage collection) and wearing retro Tammam peace silk trousers and organic cotton top, and a cardigan made of spun nettle and hemp yarns sourced from a family yarn supplier in Nepal – I remember taking sacks of these yarns through the streets of Kathmandu on a cycle rikshaw about 10 years ago, to be knitted by a wonderful fair trade company I work with there – I called this the Mokey cardigan because it reminded me of the character from Fraggle Rock – ever the artist, I aim to inspire! The necklace was a gift, when I was working at a bespoke menswear tailor in Rome, far too long ago to remember, and the broach is vintage.

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It’s definitely hurtling towards wedding season so on day twenty  here I am amongst some of our current samples. It was a business meeting day so I wore my Nancy Dee purple jersey dress.

 

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Day twenty-one, trying on part of the collaboration outfit for the USA. This organic fair trade cotton skirt is going to be sent off to Dana soon for her to paint, while I’m eagerly awaiting a beautiful painting of hers to embellish. The corset made from British tulle, will create the underpinnings for another part of the collaboration. I am thoroughly enjoying working with Dana and loving that technology is enabling us to work in this way, maybe I’m not such a technophobe after all – has the Fairphone changed me?!

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Because I like to keep busy, I agreed, on day twenty-two, to teach a life drawing and fashion illustration class at the awesome St Pancras Renaissance Hotel as the inaugural Masterclass for their new series of events. It was really fun with a great crowd and fabulous life model. There are three more complimentary classes in March – book tickets to secure a place or join us back at the Atelier when Fashion & Life Drawing classes start again in April. Wearing a Nancy Dee dress, with Bourgeois Boheme boots and Tammam scarf and cardigan. My marvellous mannequin is adorned in Tammam haute couture.

More next week. For the twitteratipinterested and Instagrammers there will be daily pictures @HouseOfTammam.

Yours in fair fashion – for the busy couturier,

Ms Tammam

How to buy better

The fast fashion high street can F off.

Here is my guide to getting all the clothes you need, with what ever budget you have and not screwing over the planet and people (all be it ones you don’t have to see or think about) in the process.

Save up and buy something you really really want and love, and only if you actually need it

This is the most important thing to remember when buying clothes, if you don’t love it, need it and want it, why buy it?

Buying expensive things not only makes you feel great, it also makes you value it so much more, you’re more likely to mend it if it breaks, wash it properly, and be proud when you have it on. My customers buy made to measure couture from us, but there are lots of other fabulous ethical ready to wear options if you’re not quite at bespoke in the fashion stakes.

Holly Golightly only needed one iconic LBD, so do you.

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Accessorise

The key to buying fewer things is making them go further. Take a leaf out of Coco Chanel’s book and accessorise everything. It’s amazing how many looks you can get out of one dress by putting it with different pieces.

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Get a stylist (or at least find an honest friend)

I know not everyone can have a team of people to dress them each morning, but advice from a professional who understands your shape, style and personality can be priceless. Even getting a friend with a good eye in to tell you what suits you and what doesn’t can mean the end of pointless purchases, and more considered style choices.

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Sample sales (ideally ethical ones)

Okay we all love a good bargain, but there’s a plethora of amazing designers out there and there are always samples and surplus stock they want to move on to help fund the next collection. Help them and yourself by finding a fab secret sample sale and grabbing a bargain.

Charity shop (if you have the time) and get creative

Actually, it’s pretty hard to find something that fits and you love in a charity shop, but if you’re creative or can sew and have a bit of imagination (and time) then do everyone a favour and get down to Oxfam.

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Apparently the average clothes spend in the UK is approximately £1200 per year. So you’ve likely bought between 40 and 100 items of apparel. How many of them have you worn once, or not at all, and thought “oh well it was only a fiver” and thrown it out or given it to a charity shop?

Here is my quick no-nonsense calculation of average spend / value / outcome;

High street shopper spends £25 per week, on an average two or three fast fashion garments each shop = £1300 and 130 garments per year. All garments defunct, broken, boring, unworn after 5ish wears. After five years £6500 and 650(!!!!!!) garments in the bin.

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Clever shopper saves up and buys three to seven pieces per year they love, look after and wear for years, accessorise to create differing looks and occasionally allow themselves a few less loved, but considered, bargains for when they want to dress down. A really nice, ethical designer dress costs about £150 – £500 (lets average that at £270 – so £270 x 5 = 1350 per year).

After five years £6750 and 25 garments mostly still in their wardrobe, still worn, loved and wearable for the future.

£ spend is about the same – value depends on if you value quality over quantity. Who looks best? Who is happier? Well, with the many studies that have shown consumerism is making us depressed, I’m pretty sure its not the person who has sent 650 garments to landfill, has a wardrobe full of crap that makes them look too fat / thin / lumpy / strange and feels like they have no money.

Want a new shopping mantra?

Quality not quantity, love – want – need, buy better buy less. And repeat….

Now if you’re a fast fashion junkie looking to kick the habit, you don’t have to go cold turkey… Here’s my suggestion. When you are out shopping and have a hand full of stuff you want to buy, before you go to the tills take another look – PUT BACK the one item you like the least and make a note of how much it would have cost (even better put the money into a piggy bank or savings account). After a year have a look at how much you have saved and go buy something really special to wear with that money. One piece you’ll keep in your wardrobe for years. If that makes you feel good, keep going, put back two items… and so on, until you are a conscious shopper extraordinaire!

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And if you really can’t resist a shopping haul (or if you’re looking for that one special piece at a super special price, or you’re starting to do your Christmas shopping) get your ethical fashion fix 12th- 16th November at Atelier Tammam’s Hand Picked Sample Sale. I’m offering exclusive styling and personal shopping sessions throughout the sale to help shoppers work out what suits their body shape and aid in the search and acquisition of key pieces. Of course everything in the sale is ethical, and hand picked from a range of exceptional ethical designers, by moi.

Book tickets to the first dibs event or a styling session here.

Yours in anticipation of a wonderful ethical, considered, slow shopping spree

Ms Tammam

This Weblog was originally posted on Huffington Post UK

Fashion and Feminism

I love that the suffragette movement used colours to represent their cause – Green (Give), White (Women), Violet (Vote). Maybe I’ll bring it back for Fair Trade and make my next collection entirely in Fuchsia and Teal.

Feminism is on our minds, with the release of the Suffragette film this week, and the Feminism in London conference at the end of the month. As a designer whose art is made to be worn by women, I often wonder how the frivolous world of fashion can be considered in any way feminist. Rife with disadvantages for women – from body image issues, to enforced labour, to over-sexualised ad campaigns, to the fact that despite being seen as a “female” profession it’s still easier for men to “make it” with all the top design jobs frequently assigned to men.

Can I do more to promote the cause of feminism through my work? And not in a crazy Karl Lagerfeld / Chanel placards on the catwalk kind of way. Of course the entire Tammam supply chain is fair trade and many aspects are crafted by women artisans given equal pay to their male counterparts. Some women we work with have been rescued from hardships such as trafficking and prostitution and offered training and employment in the fashion industry.

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My work has focused not only on aesthetics but also offering skills and opportunities to craftspeople in developing countries. When I had a training studio in Bangalore I worked with girls from slum communities and trained them in couture stitching techniques. Pieces like the Peacock dress represent hundreds of hours of skilled delicate work, with each “feather” appliquéd on by hand.

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I carefully construct each design to be flattering to a woman, allowing women to feel confident and comfortable is surely key to offering them equality. And who cares if its a girly tulle skirt covered in flowers, or the tight support of a corset helps you hold your back straight and your chin up. Empowerment doesn’t have to be reserved for pinstripe suits, we are way past feminist stereotypes, remember…

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You can see a selection of hand crafted Tammam couture gowns at Feminism in London on the 24-25 October, as well as get involved in an incredible array of workshops and discussions around feminism, in all its facets.

Yours in third-wave, shaved legs, big dress, feminism

Ms Tammam

*This web log is also available on Huffington Post 

The (Sustainable) Future of London Fashion Week

You can read my little web log on the Huffington Post about my thoughts on the future of LFW.

 

However much more fun than that, we’re throwing a party! And you’re invited…

 

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See you at Fash week Dahlings!

 

Yours – back to the future (of fashion)

 

Ms Tammam

 

Guest post from Michelle, our Scottish WEG

Here’s our wonderful WEG (work experience girl) Michelle, from Robert Gorden University in Scotland, to wax lyrical about our 2nd annual art competition, and to spill the beans on our next extraordinary sample sale.

Yours in interior design

Ms Tammam

 

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Michelle;

Throughout my time at Tammam, I have been working hard to help organise this year’s exciting A Sustainable World competition. After the incredible success of last year’s art competition, we are once again opening the atelier doors to the creatives of London and beyond to find a designer to completely transform the interior of the couture showroom.

 

 

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This year, entrants can be inspired by the glamorous ‘hey – day’ of our home, Bloomsbury.

Bloomsbury has an amazing history in literature and is known worldwide for its lavish parties (which I would have loved to attend) and forward thinking residents, we would like our new showroom to reflect this heritage and display our beautiful contemporary designs using vintage techniques and materials. Their designs must also create space to display all of our ranges, including haute couture evening gowns, couture bridal wear, couture day wear and tailoring, as well as a space for our very exciting brand new LBD line. As always, to make the competition truly Tammam, all materials used must be reclaimed, eco or sustainable.
I am also very excited as Earthborn paints are sponsors of the competition this year! As well as having an amazing colour range (we all particularly love the shade “Reading Room”) Earthborn offer clay based paints, which means they use eco alternatives to traditional paint ingredients, making them 100% sustainable and eco-friendly, which we love!

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The newly designed atelier will be open in May, but get those entries in quick as the competition closes on March 29th, just 9 days away!

Let any budding designers know, they can enter here.
After the winners of the competition have been announced, the showroom will play host to the Great Easter Sample Sale, which I have also been working on. The sale will see some of the best eco, vegan and sustainable designers such as Outsider, Nancy Dee, Kiboots, Matt & Nat and Makepiece set up shop in the Tammam showroom to sell their rare, past season and sample stock at amazing discounts of up to 80% off! If you would like to grab an exclusive ethical bargain, the sale will run from the 3rd to the 18th of April and we would love to see you there!

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After the sale draws to a close, it will be operation renovation for everyone in Team Tammam as the new showroom begins to take shape. Make sure to keep an eye on the Tammam Twitter and Instagram pages as I’ll be documenting the transformation on them daily….